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Introduction The video clip was made at SF Entrepreneur contest, where Xeequa CEO Axel Schultze won the SF Entrepreneur award 2008.
“Social media only in part is a new technology - at its core it is a new mind set. The technology does NOTHING for you if you don’t shift your thinking.”
Xeequa’s mission is to improve the customer experience, one ecosystem at a time.
What is happening in the market? While just 5 years ago customers educated themselves by having discussions with industry experts, leading publications and informative discussions with vendors and dealers. Today we all get educated through the "Social Web" by reading blogs, checking our social networks, join forums, participate in groups and virtual communities. Product or brand decisions are pretty much made before a sales process even starts. As a result, lead flow is dramatically declining and new sales opportunities are harder to create than ever before. This is true across all industries.
Why Xeequa? Winning back the heart and the mind of your customers not only requires a good social media tool but a sound strategy to engage. The Xeequa team helps company leaders to develop a social media strategy and provides the tools to execute.
Executives about Xeequa
"Finally, there is a business social network that allows companies to connect, do business together , share opportunities, and exchange ideas to collaborate."
Lonnie Wills, MD CIO Practice, BlueWolf
I like Xeequa because of the human touch – not only in the product, but the people behind the company.
Jim Burton, CEO UC Strategies
The Internet and social networking have fundamentally changed the rules for business. Yes, it is still the network, but the network is now created by its consumers. Xeequa empowers businesses to connect and leverage their most powerful sales tool: customers and prospects.
Doug Ericson, VP SugarCRM
Xeequa is helping teams to create a better business experience for their customers, prospects and partners.